With a history spanning three centuries and a keen commitment to innovation, it's little wonder we talk a lot about combining heritage with modernity at Johnstons of Elgin. So, to shoot our Autumn Winter '19 collection, what better venue than Braemar's breathtaking Fife Arms Hotel, where history meets modern art and taxidermy meets neon lights?
Our Autumn Winter capsule collections range from 'Stylish Traveller', capturing the golden age of plane, steamship and motorcar travel, to 'Modern Heritage', injecting new energy into traditional checks and patterns from our archives. This eclectic blend demands a unique backdrop, and The Fife Arms, in the heart of the Scottish Highlands, sets a scene like no other. Described by the Telegraph as 'a visual extravaganza', the hotel has come a long way since its days as a Victorian Coaching Inn.